5 Quick Ways to use Pinterest for SEO

Pinterest has become the 3rd most popular social network in the US. The following are a few simple steps you can take to pass some Pinterest link-love to help get your company’s website get found in Google searches.

1)  Pinterest Website Verification

Add your website to your Pinterest profile and go through the verification steps. Even if your website doesn’t strictly pertain to the content on your boards, every back-link counts. Start the simple verification process here.

2) Link-Wheel with other Social Media Accounts

Link up your Pinterest account to your other social media accounts making a link-wheel. Adding your social media links on all of your accounts shows Google you have a growing brand on the web and in turn your website will receive cool points. Disregard any worries about this being considered spam, Google will not penalize anyone for trying to promote their brand and content online.

3) Is your Website Pinnable?

Test out your website’s URL in Pinterest to see if you have Pinnable graphics on your website and the user’s selection of images. Many companies don’t have any Pinnable images and lose the opportunity to receive free promotion on Pinterest.

4) Add WordPress “Pin It” Buttons

Add visually bold graphics to your blog posts by designing your image to attract other Pinterest users. An amazing FREE image editing application to do this with is PicMonkey. Just combine a great stock photo with a few bold words describing the topic of your post and use this as your blog post image. Finally, make sure to add a button for others to quickly Pin your graphics from your blog posts. If your website is on WordPress a great plugin for both of these is the Pinterest Plugin. The Pin will automatically include the exact link of your blogpost and the plugin allow you to manually insert a description to be included in the users Pin.

5) Tracking Results

Pinterest has recently added tracking to their business dashboard so you can test and compare what content users are Repinning and what blog posts Pinners are grabbing from your website. You can also use your Google Analytic’s account to track your inbound traffic from Pinterest and your other social media

Here are some other great resources to harness the power of Pinterest: